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World-Class Artists Donate Works to 2011 Tribeca Film Festival Artists Awards Program Sponsored By Chanel

WORLD-CLASS ARTISTS DONATE WORKS TO 2011 TRIBECA FILM FESTIVAL ARTISTS AWARDS PROGRAM SPONSORED BY CHANEL
Roster Includes Robert De Niro Sr., Inka Essenhigh, Stephen Hannock, Mark Innerst, Tom Otterness, Will Ryman, Clifford Ross, Taryn Simon and Nate Lowman

Art to be Exhibited Before Being Presented to Winning Filmmakers at 10th TFF

New York, NY – The 2011 Tribeca Film Festival (TFF) today announced nine of the major contemporary artists who will contribute their artwork to the TFF 2011 Artists Awards Program, sponsored by CHANEL. Works by Robert De Niro Sr., Inka Essenhigh, Stephen Hannock, Mark Innerst, Tom Otterness, Will Ryman, Clifford Ross, Taryn Simon and Nate Lowman will be presented to the filmmakers whose films are selected by the TFF jury as winners in their respective categories. Additional artists contributing to the Artists Awards Program will be announced in upcoming weeks. The Tribeca Film Festival Artists Awards Program was created by TFF co-founder Jane Rosenthal to celebrate New York artists. This year’s TFF will run April 20 – May 1, 2011.

The artwork, which consists of paintings, photographs, prints and sculptures, will be publicly exhibited free and open to the public in April. Details about the exhibition will be announced in upcoming weeks. New Yorkers and festival-goers alike will be able to view the works before they are presented at the Tribeca Film Festival Awards Ceremony on the evening of April 28.

“When we started Tribeca we decided to award original artwork to the winning filmmakers in lieu of a trophy because we felt that one artist giving to another demonstrated the importance of artists supporting each other in their work,” said Tribeca Film Festival co-founder Jane Rosenthal. “We are so pleased to have these nine talented artists continue this tradition.”

“We are so pleased to support this year’s new artists and to continue our support of the festival,” said John Galantic, President and Chief Operating Officer of CHANEL, Inc. “It is a pleasure and a privilege to watch the Artist program grow as we now enter our sixth year of sponsorship. Supporting artists is an integral part of the CHANEL heritage and we are honored to be part of the festival.”

About the Artists

About CHANEL
The CHANEL commitment to the arts began with its founder Mademoiselle Chanel almost a century ago. Gabrielle “Coco” Chanel was a passionate patron and enthusiast of the arts. She supported and collaborated with artists of her time in the art, theatre, ballet and cinema worlds—including Jean Cocteau, Sergei Diaghilev, Igor Stravinsky, Pablo Picasso and Jean Renoir.

The House of CHANEL continues to uphold Mademoiselle Chanel’s tradition. Karl Lagerfeld has designed costumes for many visually influential films, sustaining Coco Chanel’s precedent started in 1931 when she was contracted by MGM to design for Hollywood. CHANEL has also collaborated with filmmakers such as Joe Wright, Luc Besson, Ridley Scott, Roman Polanski and Baz Luhrmann, to create original short films for the brand. CHANEL Boutiques across the country are deeply involved with their community by supporting arts-related organizations and helping them advance their artistic development. Additionally, the House has commissioned artists Joseph Stashkevetch, Peter Dayton, Ingo Maurer, Jean Michel Othoniel, Lalanne and Vik Muniz, to interpret CHANEL icons for works to be displayed in CHANEL Boutiques worldwide. CHANEL has also collaborated with artists to create original installations around new fine jewelry collections, most recently by Pierrick Sorin and Xavier Veilhan.

With art playing an integral role in CHANEL’s history, it is an honor for CHANEL to have the opportunity to support the Tribeca Film Festival and celebrate the artists of this year and years past.

CHANEL, the international luxury goods company, was founded in France by Gabrielle ‘Coco’ Chanel in 1911 and remains one of the world’s preeminent fashion houses today. The company, which is privately owned, strictly controls all design, manufacturing, distribution and advertising to ensure the highest level of quality.

CHANEL offers a broad range of luxury products, including Haute Couture, Ready-to-Wear, fragrance, cosmetics, leather goods, accessories, watches and Fine Jewelry through a U.S. network of 24 boutiques on Mainland, Hawaii and Guam, and approximately 90 locations at select retailers. Haute Couture collections are presented exclusively in Paris. CHANEL maintains 151 freestanding boutiques worldwide, including the famous House of Mlle Chanel on the rue Cambon in Paris. Under the guidance of designer Karl Lagerfeld, the House of CHANEL remains dedicated to luxury, fashion, style and image.

In 1993, CHANEL launched the CHANEL Fine Jewelry Collection and opened a worldwide flagship Fine Jewelry boutique on 18 place Vendôme in Paris. There are eight Fine Jewelry boutiques in the U.S. and 32 worldwide.

About the Tribeca Film Festival:
Robert De Niro, Jane Rosenthal and Craig Hatkoff founded the Tribeca Film Festival in 2001 following the attacks on the World Trade Center to spur the economic and cultural revitalization of the lower Manhattan district through an annual celebration of film, music and culture.

The Festival’s mission is to help filmmakers reach the broadest possible audience, enable the international film community and general public to experience the power of cinema and promote New York City as a major filmmaking center. Tribeca Film Festival is well known for being a diverse international film festival that supports emerging and established directors.

The Tribeca Film Festival has screened over 1100 films from over 80 countries since its first festival in 2002. Since its founding, it has attracted an international audience of more than 3 million attendees and has generated over $600 million in economic activity for New York City.

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