Written by: FFT Webmaster | July 28th, 2011
Cinedigm, a digital distribution company, has agreed to sell its physical and electronic distribution business to Technicolor. The company has had great success recently offering filmed versions of concerts and sporting events for movie theaters, as well as converting theaters to digital exhibition. Selling off its film delivery arm will allow the company to concentrate on content creation and to create new software for digital delivery of films, concerts and sporting events for the big screen and direct to consumer via the internet. The deal comes on the heels of a massive post-production pact that Technicolor inked with its longtime rival Deluxe earlier this week. Under that arrangement, Technicolor will subcontract its 35mm bulk-release printing business to Deluxe in North America, while Deluxe will subcontract its print distribution business to Technicolor. In addition, Technicolor also acquired the post-production house Laser Pacific, clearly signaling that the long time company, long known for its distribution of classic 35mm film, is now moving aggressively into the digital age.